This Land partners with pdCRM to enhance customer communications


This Land is delighted to announce its partnership with the award-winning software platform pdCRM, a cloud-based solution for marketing and sales that will allow the housebuilder to automate processes and collaborate more efficiently with its customers.


This Land is using the new pdCRM platform to manage client information. Task management tools ensure that communications are recorded and follow up tasks are set, meaning that a customer’s experience is a positive one. This system also integrates with Yourkeys, Rightmove, Zoopla, New Homes for Sale and Facebook.


Commenting on the partnership Brenda Kibblewhite, Head of Sales and Marketing at This Land said: “This software will assist in managing our client communications. It will bring efficiency to our processes and when used in collaboration with Yourkeys, will ensure This Land can provide a seamless workstream from a purchaser registering their interest to moving into their new home.”


Qasim Iqbal, Director of Business Development at pdCRM, commented: “We are very excited about our partnership with This Land. Our CRM and marketing solution specifically designed for the new build property sector will streamline, automate, and simplify This Land’s end-to-end sales and marketing activity. We are thrilled to be working with them on this journey.”